Read more from the original articles here:https://www.albertafarmexpress.ca/livestock/worlds-first-verified-sustainable-beef-plan-is-ready-to-roll/
https://www.realagriculture.com/2017/09/cargill-mcdonalds-swiss-chalet-to-pay-for-beef-program-participation/
https://www.agcanada.com/daily/cattle-traceability-to-pay-off-in-cargill-pilot